December, 2024
Biotin (vitamin B7) supplements are used for the treatment of hair loss, brittle nails, and other skin conditions caused by genetic and environmental factors. These supplements have gained popularity in the past several years with increasing consumer focus on personal care and hygiene. Healthcare providers and fitness influencers are also encouraging individuals aged more than 19 years to take up to 30 micrograms daily, with lactating women recommended a dose of 35 micrograms to support a healthy lifestyle. Since biotin is water soluble, it is easily accessible to the body and can be easily expelled by the body through urine if a higher-than-needed dose is consumed. This water solubility also makes it more absorbable. Thus, increasing awareness about how biotin works, an increased focus on healthier lifestyles, and the prevalence of increasingly anti-aging global beauty standards are fuelling demand in the market.
Personal care trends are coming to large markets such as the United States and Europe, influenced by lifestyle and skincare preferences in countries such as South Korea, and are making people increasingly aware of these supplements and their effect on the human system. The increase in demand can also be attributed to the pharmaceutical use of biotin. Vitamin B7 deficiencies are on the rise due to lifestyle and environmental issues, leading to growing demand for these supplements to treat ailments such as seborrheic dermatitis, multiple sclerosis, and kidney dialysis. Biotin is also effective in improving diabetic peripheral neuropathy and overall cognitive function.
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